hesketh.com Launches Redesigned Site for Non-profit National Press Photography Association
Smile and say cheese
hesketh.com worked with the National Press Photographers Association's (NPPA) on-staff Web developer to redesign and re-architect their site. With a membership base of over 10,000 photographers, NPPA is dedicated to the advancement of photojournalism, its creation, editing, and distribution, in all news media.
Project Summary
Objectives:
- To increase sign-up and renewal of memberships online
- To improve findability through a streamlined interface
- To increase awareness and use of professional development resources
- To clearly communicate membership services
Process:
The redesign is implemented using standards compliant xHTML and CSS. The layout is executed with tableless markup. The visual design leverages the powerful images created by NPPA member photographers. The home page provides an area for highlighting news, events, the latest issue of their print magazine, and membership.
See the site at: http://www.nppa.org
About hesketh.com/inc.
Founded in 1995, hesketh.com (www.hesketh.com) is a leading user experience agency specializing in Internet-based solutions for progressive not-for-profits, higher education, and venture-backed startups. Their elite team of nationally recognized experts maximizes value through the strategic convergence of technology, creativity, and usability. hesketh.com’s professional services include user experience design, application development & integration, and ongoing support.
